Roy Keidar is a partner at the firm and a leading figure in its Emerging Technologies and AI Department. He advises a wide range of clients – from innovative startups to established enterprises – on the legal and regulatory dimensions of operating in some of today’s most dynamic and fast-moving industries.
Roy leads the firm’s AI practice, guiding clients in the responsible and strategic adoption of AI tools while advising on governance frameworks, risk management, and compliance strategies. His work encompasses the ongoing analysis of international regulatory developments and the formulation of best practices in AI, commercial applications, and cross-border AI implications. He also spearheads the firm’s effort in this space, identifying and implementing various AI tools that were integrated into the legal work, and working with management on the transformation of the firm into AI native.
Roy’s practice covers the full spectrum of fintech, blockchain, cryptocurrency, and digital assets. He has been working closely with some of the leading companies in this space, both in Israel and internationally, providing legal advice on the structure, strategy and regulatory compliance for businesses acting in this space.
In addition, Roy has been leading the firm’s cyber-security response team, serving clients with immediate response to cyber incidents, including pre and post incident consultation.
For foreign clients exploring business opportunities in Israel, Roy provides targeted legal counsel and advice on Israeli licensing requirements, regulatory compliance, and corporate and commercial matters.
